12
Mar

Get Top 10 Rankings In 48 Hours

Author: PaulTimmons

Since the last 2 of my posts were entirely about Internet Marketers and what I don’t like about some of them, I feel I owe my readers some SEO advice. Because this is an important aspect of seoreef.com, to give good SEO advice to people who need it.

On today’s special, I am going to talk about how to get a top 10 ranking in 48 or even 24 hours using Digg. Don’t get me wrong, I am not talking about difficult keywords. But that doesn’t mean that some of the long tailed keywords can’t bring you traffic. As a matter of fact, if you have a lot of long tailed keywords into top 10, you will have a steady source of traffic each day. It is advisable that you apply this strategy each day or it least once every other day, especially for your important websites.

STEP 1: CHOOSE THE KEYWORD(S) YOU ARE GOING TO TARGET
No matter what your niche is, you are bound to find some keywords that are easy to dominate and will provide you with some traffic. For the sake of argument, I am going to give an example in the Dish Network niche. The keyword we are looking for is ideally 3, 4 or 5 words long – yes, this does work for some of the non-competitive 3 words long keywords.

We go to Keyword Discovery, which is my favorite keyword research tool, and type in “Dish Network”. If you are not a Keyword Discovery subscriber, you can use the free version here, although it doesn’t have as many features. Just for this strategy, you can use the free version, because this will not be a very extensive keyword research. If you are planning on building a website, it is better if you have the full version though.

Ok, let’s move on. Ideally, you want to target a keyword with less than 1,000 allintitle competition. You will soon understand what I mean by that. Now let’s take a look at the first four keywords and their search volume.

dish network 190530
dish network receiver 4472
dish network satellite 3800
dish network internet 3711

Of course, we can’t dream of touching the “dish network” keyword, this must be done with a preferably aged domain with a lot of authority. Let’s look at the following keywords though and establish the competition. In Google, type “allintitle:dish network receiver” in the query box. We get 11,500 results. Way too much. Let’s go on. Allintitle for “dish network satellite” is 261,000. Haha, no way. Let’s try “dish network internet”. We get 2,310 results. We may be on to something, so let’s dig deeper into this keyword. After typing this keyword into Keyword Discovery, we get as the most important results the following:

dish network internet 3711
dish network high speed internet 878
dish network satellite internet 870
dish network internet service 776
dish network satellite internet pole installation 488
dish network satellite internet service 219

Now let’s check the allintitle competition for “dish network high speed internet”. It is just 311! We have just found our golden nugget. Reasonably high searched for term, little competition. What is even better is that we can probably rank in top 10 for some of the other keywords also.

Results 1 - 10 of about 497 for allintitle:dish network satellite internet – very good;
Results 1 - 10 of about 302 for allintitle:dish network internet service – very good;
Your search - allintitle:dish network satellite internet pole installation - did not match any documents – not that good and I’ll tell you why in a second;
Results 1 - 10 of about 46 for allintitle:dish network satellite internet service – very good.

Now, keyword research is not over. As I mentioned in one of my previous posts, it is better if you don’t rely on a single keyword research tool. The probability that a keyword is indeed searched for is way higher if the respective keyword can be found in more than a keyword research tool’s database. So we go to Wordtracker. The story with the paid version vs. the free version is the same as with Keyword Discovery’s, so I will not insist on that.

Let’s type “dish network internet” into Wordtracker. We get the following as the most important results:

200 dish network internet
23 dish network satellite internet
22 dish network high speed internet
15 dish network internet service
7 dish network internet access
7 satellite internet dish network

It seems that the results from the 2 keyword research tools are reciprocal – well, almost – and that’s very good. We have 3 certain winners here:

dish network high speed internet
dish network satellite internet
dish network internet service

However, we can rule out “dish network satellite internet pole installation”. Since Wordtracker doesn’t record it, it must have been just a temporary search trend. It could have been a webmaster searching for his rankings or a number of other different things. The fact that the keyword is not really important is also shown by the fact that we got 0 competition for the allintitle query. This concludes keyword research, so let’s move on to step 2.

STEP 2: CREATE THE ARTICLE AND UPLOAD IT ON YOUR WEBSITE
You are now going to create the article, which must have the following characteristics:
- it should be high quality, because you want your visitors to like and to digg it;
- it should incorporate the keyword(s) you are looking for in the body.

However, there’s one more very important thing to do before submitting the article. You should come up with a proper title tag, because the title tag together with the high authority backlink from Digg is what is going to make your page rank high. Ideally, the title tag for this page should be something like:

Find out everything about the Dish Network satellite high speed Internet service”.

With this title tag, you incorporate all the 3 keywords we decided to rank for.

STEP 3: SUBMIT YOUR ARTICLE TO DIGG
All that is left for you to do is to submit your article to Digg. However, there is one final catch. Your Digg profile must be a relatively strong one. You need to have 100-150 friends, or somewhere along those lines. Of course, it might work even if you have fewer or more friends than that, but bottom line is that you need to get involved. Digg other people’s stuff, and they will digg yours in return. Be a part of the community and don’t spam. You want to get at least 10 diggs, because this way your backlink will have more authority. So, take the time to create a powerful Digg profile.

Once you submit your article, you should be able to see results in 48 hours or even less. You will notice that the Digg submission itself will rank maybe even higher than your website at first, but that’s only going to last for a few days. After that, your ranking will stick, while the Digg submission will probably disappear way lower.

I hope you enjoyed this little secret of mine, now get to work!

8
Mar

If you haven’t been living under a rock for the past few years, you probably know the great popularity that the blog platform enjoys nowadays. The term “blog” actually comes from the term web log, and the conceptual backbone is similar to that of a diary, except for the fact that it’s exposed for everyone to see and it is online.

People share their expertise and experiences through blogs and it didn’t take too long for people to realize blogs are a great way to make money online also. So what are the most important advantages of a blog? Quick installation and the ability to receive instant feedback and to communicate with the visitors are some of the most important ones, but there are many more. However, this is not the subject of this post.

What I am going to talk about is the title tags of your blog posts. The great majority of people owning blogs use the WordPress platform, with its 5 minutes quick installation and its versatility. However, what the WordPress CMS fails to provide is good title tags for the blog posts. However, there is a solution and it’s called the SEO Title Tag plugin and you can find it here.

With this handy little plugin, you have the possibility to create a custom title tag for each of your blog posts. As you might have noticed, Wordpress title tag usually defaults to the headline of your post, which is not a very good thing. I’ve had a few websites filtered out of the search results for doing this mistake back in the times when I was a rookie.

The installation is simple. You simply upload the plugin onto your server, in the wp-content folder, and in the sub folder called plugins. After that, you log into your administrator area of your blog, go to plugins main menu and plugins sub-menu. You will get a list of your available plugins, where you will see the one called Seo Title Tag. Hit activate. Now, before you actually start customizing your title tags, there is one more thing you need to do. You need to replace the title tag php command line in your header file. If you don’t know absolutely anything about programming, don’t fret. This is far easier than it sounds. You just need to delete a line and copy-paste another one. Here is how you do it.

In your blog admin area, you go to Presentation main menu and Theme Editor sub-menu. At the right of the page, you will have a list of editable files. Click on the one called “Header”. Look for your title tag, it is to the top of the page. It is the statement between the beginning title tag (<title>) and the ending title tag (</title>). All you need to do is replace that line with:

<title><?php if (function_exists(’seo_title_tag’)) { seo_title_tag(); } else { bloginfo(’name’); wp_title();} ?></title>

Hit update file, and start customizing your blog posts’ title tags. This is a must do, so make sure you don’t skip this. Have fun.

19
Oct

What Is SEO?

Author: PaulTimmons

As you probably know, SEO is an acronym from Search Engine Optimization, and it’s one of the best jobs to have!

It is a relatively new profession (given the fact that it is 10 years old – or somewhere along those lines). It appeared sometime in the mid 90s, when the first search engines saw the light of day. Talk about cause – effect, right? Well, even though it is a new profession, it is here to stay. This is because, simply put, the Internet is the future in even more ways than it is the present now. As more and more information gets poured into it, there is always going to exist the need of someone – or something – to organize it. And that’s where the search engines come in.

Now that we’ve established that, it is easy to assume that SEO specialists will be needed for a long time from now on. Even if the search engines don’t particularly dig this profession (but that’s another story), the effect will not disappear until the cause does. So, as long as there will be search engines, there will be SEO specialists. It doesn’t really matter how the algorithms change, this is not relevant. Being a good SEO also means being flexible and informing yourself constantly. This is how you will always know what the major algorithms shifts are and you will take action accordingly.

Because flexibility is one of the main “keywords” when it comes to a good SEO specialist, his/her work extends beyond those lines too. Onpage and offpage optimization are essentials when working for a website. But that’s not always enough. We can also say that SEO is a form of Marketing, mainly because its most important purpose is to increase a website’s volume of traffic and its quality. For instance, nowadays, being a good SEO also involves being able to conduct a profitable PPC campaign. This is because online advertising is becoming a huge industry, with no visible end yet… But that’s a really long post, and we’ll save that for later.